Page design

Brioni

Official website & e-commerce

Abbiamo ridefinito la presenza di Brioni sui digital media grazie a un progetto partito da un assessment sul brand e sui suoi valori, proseguito con la definizione di una strategia digital che includeva service design e content design. Su queste basi abbiamo disegnato il nuovo sito responsive Brioni.com che integra aspetti di comunicazione e contenuto per il racconto del brand con aspetti più legati al prodotto. Fino ad arrivare all'acquisto online sulla piattaforma e-commerce.

Business
Creativity
Technology
Mobile design
Mobile design

Business Challenge

Increase the efficiency and effectiveness of
Private Bankers during sales process.
Give to Private Bankers a tool that can help them on the move

Solution

iLibrary allows to create customized presentations for each customer/prospect. Solutiotn is based on two modules: a restricted area where Private bankers create their presentation thanks to a DMS and a tablet app (iOS) where the presentation are displayed to customer.

Benefits

Thanks to a strong adoption by private bankers (300 people involved at first stage, than other 500 private bankers will join the project), UniCredit had immediate results in terms of communication, time-to-market and cost saving (strong reduction for use of paper documentation).

#FASHION #ECOMMERCE #STORYTELLING #RESPONSIVE

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